Terms + Conditions


At ClikTree quality and transparency are important to us. This document provides an overview of the general terms for the use of this website and under which we work with our clients.

This document also outlines the scope of services we provide to our subscription clients as part of our small-business service packages. Please note, terms and scope of service may vary based on the type of service we provide to you, so please review this document in full.

The scope of services provided to invoiced clients is provided as part of a separate agreement. Please refer to that agreement for additional terms.

This document was last updated January 5, 2018.  To view the previous Terms and Conditions document, see here.

I. General Terms of Service (“Terms”)

Please read these Terms of Service (“Terms”, “Terms of Service”) carefully before using the http://cliktree.com website (the “Service”) operated by ClikTree LLC (“us”, “we”, or “our”).

Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users and others who wish to access or use the Service.

By accessing or using the Service, you agree to be bound by these Terms. If you disagree with any part of the terms, then you do not have permission to access the Service.


When you create an account with us, you guarantee that you are above the age of 18 and that the information you provide us is accurate, complete, and current at all times. Inaccurate, incomplete, or obsolete information may result in the immediate termination of your account on the Service.

You are responsible for maintaining the confidentiality of your account and password, including but not limited to the restriction of access to your computer and account. You agree to accept responsibility for any activities or actions that occur under your account and password, whether your password is with our Service or a third-party service. You must notify us immediately upon becoming aware of any breach of security or unauthorized use of your account.

You may not use as a username the name of another person or entity, or that is not lawfully available for use, a name or trademark that is subject to any rights of another person or entity other than you, without appropriate authorization. You may not use as a username any name that is offensive, vulgar or obscene.

We reserve the right to refuse service, terminate accounts, remove or edit content at our sole discretion.

Intellectual Property

The Service and its original content, features, and functionality are and will remain the exclusive property of ClikTree LLC and its licensors. The Service is protected by copyright, trademark, and other laws of both the United States and foreign countries. Our trademarks and trade dress may not be used in connection with any product or service without the prior written consent of ClikTree LLC.

Links to Other Websites

Our Service may contain links to third-party web sites or services that are not owned or controlled by ClikTree LLC.

ClikTree LLLC has no control over and assumes no responsibility for the content, privacy policies, or practices of any third-party websites or services. We do not warrant the offerings of any of these entities/individuals or their websites.

You acknowledge and agree that ClikTree LLC shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any such content, goods or services available on or through any such third-party websites or services.

We strongly advise you to read the terms and conditions and privacy policies of any third-party websites or services that you visit.


We may terminate or suspend your account with us and bar access to the Service immediately, without prior notice or liability, under our sole discretion, for any reason whatsoever and without limitation, including but not limited to a breach of the Terms.

If you wish to terminate your account or services with us, please see terms related to cancellation and refunds under Section II.

All provisions of the Terms which by their nature should survive termination shall survive termination, including, without limitation, ownership provisions, warranty disclaimers, indemnity and limitations of liability.


You agree to defend, indemnify and hold harmless ClikTree LLC and its licensee and licensors, and their employees, contractors, agents, officers and directors, from and against any and all claims, damages, obligations, losses, liabilities, costs or debt, and expenses (including but not limited to attorney’s fees), resulting from or arising out of a) your use and access of the Service, by you or any person using your account and password, or b) a breach of these Terms.

Limitation Of Liability

In no event shall ClikTree LLC, nor its directors, employees, partners, agents, suppliers, or affiliates, be liable for any indirect, incidental, special, consequential or punitive damages, including without limitation, loss of profits, data, use, goodwill, or other intangible losses, resulting from (i) your access to or use of or inability to access or use the Service; (ii) any conduct or content of any third party on the Service; (iii) any content obtained from the Service; and (iv) unauthorized access, use or alteration of your transmissions or content, whether based on warranty, contract, tort (including negligence) or any other legal theory, whether or not we have been informed of the possibility of such damage, and even if a remedy set forth herein is found to have failed of its essential purpose.


Your use of the Service is at your sole risk. The Service is provided on an "AS-IS" and "AS AVAILABLE" basis. The Service is provided without warranties of any kind, whether express or implied, including, but not limited to, implied warranties of merchantability, fitness for a particular purpose, non-infringement or course of performance.

ClikTree LLC its subsidiaries, affiliates, and its licensors do not warrant that a) the Service will function uninterrupted, secure or available at any particular time or location; b) any errors or defects will be corrected; c) the Service is free of viruses or other harmful components; or d) the results of using the Service will meet your requirements.


Some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you.

Governing Law

These Terms shall be governed and construed in accordance with the laws of Florida, United States, without regard to its conflict of law provisions.

Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements we might have had between us regarding the Service.


We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material, we will provide at least 30 days notice before any new terms taking effect. What constitutes a material change will be determined at our sole discretion.

By continuing to access or use our Service after any revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, you are no longer authorized to use the Service.

II.  Scope of Service for Subscription Clients


a. ClikTree’s Approach and Terms for Digital Ad Campaign Services

ClikTree’s approach to digital advertising services aims to support greater transparency for our clients. For that reason, when you work with us:

  • You own your Ad accounts. When you work with ClikTree you retain ownership of your ad accounts with Google, Bing, Facebook, LinkedIn, etc. If you decide to discontinue our services, you don't lose access to these accounts; you always own them.
  • You pay your ad budget directly to the ad provider (e.g., Google.) We prefer this arrangement for its transparency. It’s clear what you pay for ads to Google, Facebook, etc. and what you pay for campaign development and management services to ClikTree. These are separate fees. Our subscriptions only include ClikTree’s development and management services.
  • You do not sign any long-term contracts. We use month-to-month subscriptions. Monthly subscriptions may be canceled at any time, but please note services will run through the end of the last month for which you paid. We do not prorate or provide services for a portion of a month.

b. Scope of Service for Digital Ad Campaign Services

ClikTree offers a comprehensive package of services to our clients. Our standard package meets the needs of many of our customers at an affordable price. 

Our standard ad campaign service package can include campaigns on a variety of platforms: Google, Bing, Facebook and/or LinkedIn. The platforms used will be identified as part of the strategy ClikTree develops for you; you may/not run ads on all platforms.

Our standard package includes:

  • Research: Keyword and competitor research to inform campaign targeting.
  • Weekly Maintenance: Optimization of keywords, bids, and ads.
  • Building Campaigns: Building search, display, remarketing and/or email campaigns.
    • Writing two (2) text ads per ad group for Google, Bing or LinkedIn advertising. We do not limit the number ad groups or keywords you can have in your campaign(s).
    • Six (6) Facebook ads per campaign, using standard templates and stock images from Facebook.
    • Please note, ClikTree does not provide customized creative services as part of this standard package. If you would like to use custom creative ads for any advertising channel, you may provide ClikTree with the creative you would like us to use.
  • Analytics Tracking: Relevant conversion tracking for each platform will be set-up. Analytics tracking often requires access to your website. Some types of tracking, such as AdWords call tracking, cannot be integrated into some types of website sites, e.g., Wix, Hibu.
  • Reporting: You are provided with 24/7 access to an online dashboard for your campaigns, which reflects key campaign metrics. A detailed report with analysis and recommendations is provided monthly via a recorded video screencast.
  • Support: Support is provided via Zendesk, M-F/ 9-5 EST. ClikTree responds to most customer support tickets within one business day and all within two business days.

What we need from you to get started:

  • Administrator access to your website; or contact information for your developer who will complete necessary tasks.
  • Administrator access to your ad accounts, Google AdWords, Google Analytics, Bing, Linked In, Facebook, Facebook Business Pages, etc.
  • Your monthly ad budget (limit).

c. Discontinuation of Digital Ad Campaign Services

At any time, you can cancel your digital ad campaign service subscription with ClikTree by logging into the ClikTree customer portal or contacting us via phone or Zendesk.

Services will continue through the end of the last month for which you have paid your subscription. We do not prorate, or provide services for a portion of a month.

At the end of the last month of your subscription, we will:

  • Unlink your Google, Facebook, LinkedIn and/or Bing accounts from our client center.
  • Remove our access to your Analytics account and websites.
  • If you discontinue our services during a free trial period, we also remove our work from your accounts. Otherwise, we leave your accounts as is.

Please note: When you discontinue our management services we leave your ad campaigns as is — i.e., your ads will continue to run and you will continue to be charged for advertising by Google, Bing, etc.  If you would like to stop advertising altogether, you are responsible for pausing your campaigns or disconnecting your accounts.

II.2. Landing Page Design and Management

a. ClikTree’s Terms & Approach to Landing Page Management

ClikTree views landing pages as a tool to augment advertising campaigns for our clients. For this reason, we only provide landing page services to clients that are also using our other advertising services. We charge an initial set-up fee, but do not charge any additional recurring fees for this service if no changes are made to landing pages.

Our approach to landing page design and management requires the integration of various platforms to provide you with seamless service. Unlike our digital ad campaign services, ClikTree maintains all accounts related to these platforms. As a result, should you decide to discontinue ClikTree's landing page services, you will no longer have access to any landing pages or related services. Learn more below.

b. Landing Page Service Package  

Our standard landing page service package is offered for a one-time setup fee, as a supplement to our digital ad campaign services. This package includes:

  • Design and copywriting for one (1) landing page using UNBOUNCE standard templates and stock images. We do not do custom landing page design, beyond using branding elements you provide, e.g., color palette, logo, fonts (or similar fonts available to us).
  • Email Marketing Integration: We will integrate your landing page with your existing email or CRM service. Alternatively, you can receive email updates that inform you of each opt-in and use this to build an email list manually.
  • Tracking: We will set up all necessary analytics on the landing page to track conversions, including call tracking where applicable and possible.
  • Website Integration: We will integrate the landing page directly onto your website; if this is not possible, we will create, or provide instructions for you to create, a sub-domain on your site to host the landing page.
  • Reporting: We provide a monthly report for landing pages that reflects tracking, conversions and any results from A/B testing. Please note, this report is separate from reports provided for Digital Ad campaigns.

What we need from you to get started:

  • Branding elements, including at a minimum your logo files. Additionally, you may provide a color palette, fonts, or specific images.
  • Fields you wish to collect during the opt-in process (e.g., First Name, Last Name, email, etc.). Please keep in mind; we recommend you request minimal information at initial opt-in. You can collect additional information as you continue engagement with your potential customers.
  • Administrator access to your domain hosting service; or contact information for your developer who will complete necessary tasks.
  • Administrator access to your website; or contact information for your developer who will complete necessary tasks.
  • Lead magnet or Offer: If you are using the landing pages to provide a lead magnet (e.g., coupon, white paper, eBook), you will need to provide us with the offer file(s). If you wish for us to develop the offer for you, additional fees apply.

c. Additional Services

  • Lead Magnet/Offer Development: We can develop coupons, top 10 lists, checklists, or other lead magnets based on factual content that you provide, for an additional fee. Please note, development of lead magnets cannot be canceled or refunded after it is ordered. Schedule a consultation with ClikTree for more information.
  • Email Marketing/Email Campaign: We can write copy and create automation for a series of up to four (4) emails to be sent after opt-in and related to one offer, for an additional fee.  We can then integrate this with your email service. Schedule a consultation with ClikTree for more information.

d. Discontinuation of Landing Page Services

Should you decide to discontinue ClikTree's ad campaign or landing page services, you will no longer have access to the landing page(s) or related services.

When you discontinue landing page service:

  • The landing pages will be removed from your website or sub-domain.
  • All files related to your landing pages will be deleted 30 days after discontinuation services. Should you wish to reinstate a landing page with ClikTree after that time, all files will need to be recreated. Therefore, standard set-up fees for these services will apply.
  • At the client’s request, we will, of course, immediately delete the files on cancellation.


If you have questions about our terms, please contact us.